Twitter advertisers say they’re worried about Elon Musk’s tweets and actions

Elon Musk held a giant conference call for advertisers and more than 100,000 other people Wednesday. He sounded thoughtful about his plans for Twitter, unsure about how it was all going to work out, but solicitous of feedback. “I only got the keys to the building last Friday,” he said, adding later: “I’m open to ideas.”

The problem for Musk is the advertisers he has spooked since buying Twitter for $44 billion are unlikely to be swayed by any of this. They tell me they don’t mind what Musk says in outreach calls like this. They’re concerned about what he does and what he tweets.

Those concerns are going to mount. A day after Musk hosted his call for advertisers, the two executives that accompanied him on that call and on a similar call a week earlier — Robin Wheeler, his head of ad sales, and Yoel Roth, his head of trust and safety — resigned, per multiple reports. Musk has also told employees that the company may be headed for bankruptcy if it can’t cut costs and increase revenue.

This is a new problem for Musk, who became the world’s richest man by selling electric cars and building rocket ships, and not by caring about what other people think about him. Or, at least, not caring what controversy-hating advertisers think about him.

But now he very much has to. At the moment, advertisers are Twitter’s entire revenue stream, and they aren’t happy with Musk. If he can’t turn

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Elon Musk’s Twitter Takeover: What happens to the platform?

Adhering to Elon Musk’s takeover of Twitter, the destiny of the social media system is now up in the air. 

The US$44 billion greenback acquisition offer closed at the conclude of Oct, after which Musk promptly fired Parag Agrawal, who had succeeded founder Jack Dorsey as Twitter main govt officer, as very well as chief money officer Ned Segal, lawful affairs and coverage main Vijaya Gadde, and common counsel Sean Edgett. Mass firings followed last week as Musk initiated expense-preserving steps (although reportedly some of the fired employees had been requested to return on the weekend).

Musk has been vocal about his plans for the platform, expressing he wants to market free of charge speech, “defeat” spam bots on Twitter, and make the algorithms that ascertain how content material is presented to its customers publicly available. 

A decentralized platform

In accordance to Luke Lintz, founder and main govt officer of HighKey Enterprises LLC, a general public relations firm that targets entrepreneurs and business house owners hunting to improve their digital manufacturers via social media, Twitter is heading to switch into a “decentralized” social media system.

“They will very a lot make it possible for nearly anything to go onto the platform. That is 100 per cent cost-free speech you’re gonna get. You’re gonna get all forms of conversations about any subject.”

Lintz extra that centralized social media platforms this sort of as Instagram have the power to delete a user’s profile, nonetheless, he thinks Twitter is heading into a

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Elon Musk’s Tweet Radically Transformed the Crypto Sport. Here is What You Will need to Know.

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Thoughts expressed by Entrepreneur contributors are their possess.

On May 12, 2021, Elon Musk announced that Tesla would no more time take Bitcoin as a sort of payment for the reason that of its environmental impact. While there had been earlier grumblings about the energy needed to mine Bitcoin, Musk’s tweet brought national focus to the problem. As a consequence, Bitcoin’s value came crumbling down — and the expectations for cryptocurrencies improved instantaneously. With some well known coins’ environmental footprints being as large as these of major cities, inexperienced coins are a considerably-needed answer. 

What helps make Bitcoin so damaging?

Estimates show that Bitcoin’s community utilizes the same volume of vitality in one particular calendar year as the overall place of Argentina. Though some argue that the the vast majority of electrical power utilized for Bitcoin is tied to renewable sources, the precise quantity has been disputed. 1 main caveat to the renewable-power supply argument is that 65 percent of persons mining Bitcoin are residing in China, where by the vast majority of power is created from coal. Aside from the electricity use, Bitcoin also generates massive amounts of e-squander: 11.5 kilotons to be precise.

Relevant: Bill Gates Slams Bitcoin’s Impact on Environment

Mining Bitcoin requires so considerably vitality because of proof-of-perform blockchains. Miners are rewarded for currently being the initially to clear up complex cryptographic puzzles working with specialized computers, which need tons of ability to do the job as challenging and fast

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